Asst.Marketing & Communications Manager 市场传媒副经理

1.Develop and implement eMarketing initiatives for the hotel key feeder markets to increase the number of qualified visitors to the hotel website thus increasing revenues and conversion.

为酒店主要目标市场积极开发和执行线上推广，提高符合要求的浏览者数量从而间接转换并提高酒店收益。

2. Identify and develop joint e-commerce initiatives with qualified local, regional and/or national partners/sites.

积极识别和开发联合电子商务合作计划，包括符合要求的当地的、地区的、国内伙伴及网站。

3.Establish and implement the hotel’s annual advertising plan for electronic channels assist on matters related to creative and media planning for PPC.

创建和执行酒店年度电子商务渠道广告计划和预算。

4. Ensure brand and marketing message on electronic channels is consistent with overall marketing activities i.e. special promotions/offers etc.

确保电子渠道的品牌和市场信息与总体市场活动保持一致，例如，特殊促销计划等。

5. Research and Benchmark electronic media adverts and articles to ensure that the hotel remains a market leader in coordination with public relations department.

研究和检测电子媒体上的广告和文章，确保与公关部门发出的保持同一性。

Bachelor’s degree in Mass Communications or related field. 3 years of relevant experience or an equivalent combination of education and work-related experience.
具有大众传播或相关领域的学士学位。3年相关工作经验，或与此相当的教育与工作经验结合的背景。